An kafa shi a cikin 1993 ta 'yan'uwa Tom da David Gardner, Motley Fool ya taimaka wa miliyoyin mutane samun 'yancin kuɗi ta hanyar gidan yanar gizon mu, kwasfan fayiloli, littattafai, ginshiƙan jaridu, nunin rediyo da sabis na saka hannun jari na ƙima.
An kafa shi a cikin 1993 ta 'yan'uwa Tom da David Gardner, Motley Fool ya taimaka wa miliyoyin mutane samun 'yancin kuɗi ta hanyar gidan yanar gizon mu, kwasfan fayiloli, littattafai, ginshiƙan jaridu, nunin rediyo da sabis na saka hannun jari na ƙima.
Kuna karanta labarin kyauta wanda ra'ayoyinsa na iya bambanta da na sabis ɗin saka hannun jari na ƙimar Motley Fool.Kasance tare da Motley Fool a yau kuma samun damar kai tsaye zuwa manyan shawarwarin manazarta, bincike mai zurfi, albarkatun saka hannun jari da ƙari.Ƙara koyo
Starbucks (SBUX -0.70%) na ci gaba da farfadowa daga rufewar cutar ta sa, tare da duk alamun da ke nuna ƙarin haɓaka ga mai samar da kofi na duniya.Wannan shi ne inda kamfanoni wani lokaci sukan yi kasala.Sun yi aikin farko, kuma yanzu lokaci ya yi da za a sami lada.
Amma kamfanonin da suka fi nasara sun san cewa abubuwa suna canzawa da sauri, kuma tsammanin yanayin zai iya taimaka maka ci gaba da gasar.Wannan shine dalilin da ya sa masu gudanarwa sukan yi la'akari da ƙarfin kamfanonin su, wanda ba shi da mahimmanci a cikin ƙungiyar da ke da sassauƙa da yawa.
Howard Schultz, shugaban riko na Kamfanin Starbucks, ya kware a wannan.Bayan ya jagoranci kamfanin daga 1987 zuwa 2000, ya dawo a matsayin Shugaba a cikin 2008 lokacin da kamfanin ya nuna damuwa ta hanyar rashin yin canje-canje don biyan buƙatu yayin Babban koma bayan tattalin arziki.Ya yi ritaya a cikin 2017 amma ya dawo zagaye na uku a cikin 2022 kuma cikin sauri ya gane yadda kamfanin ke buƙatar sake haɓaka kansa.
A yayin kiran taron Q1 a farkon wannan watan, ya fitar da teaser wanda a cikinsa ya gaya wa masu sauraro cewa "ya gano wani sabon salo, sabon salo da dandamali ga kamfanin ba kamar wani abu da ya taɓa cin karo da shi ba" bayan yadda Starbucks ya faɗi samfur a makon da ya gabata.Shin wannan shine ainihin "canji" ga kamfani?
Starbucks ya yi babban sanarwa a ranar Talata, 21 ga Fabrairu, kuma ya zama… man zaitun.Starbucks yana kiran sabon layin abubuwan sha Oleato.Kayayyakin ƙima guda biyar, masu zafi da sanyi, za su kasance a cikin shagunan Starbucks a cikin 'yan watanni masu zuwa.
Babu shakka, ƙara cokali na man zaitun a kofi na safe ba zai yi aiki ba.Masu haɓaka abin sha a Starbucks sun fito da madaidaicin hanya don ƙara ingantaccen man zaitun zuwa gauran kofi daidai."Jikodin yana da mahimmanci sosai," in ji Amy Dilger, jagorar mai haɓaka abin sha a Starbucks.
Wannan sabon layin yana tunatar da ni ƙoƙarin RH na alatu.Schultz ya gabatar da tarin, wanda kuma ya haɗa da bidiyon salon, a wani liyafar cin abinci na mashahuran mutane a lokacin Makon Fashion na Milan.Da alama akwai wani sabon yanayi don kamfanoni don ɓata layin tsakanin samfuran da suke bayarwa da ƙwarewar da suke bayarwa.
Starbucks ya yi amfani da bayanai masu inganci iri-iri don ƙaddamar da ƙaddamarwa, yana bayyana wuraren da aka fi so a Sicily, gami da asalin yanayin muhalli na musamman, ayyukan noma da takamaiman wuraren girma, da kuma ingancin wake na kofi na Arabica da aka yi amfani da su.Duk da dadi kamar yadda yake, akwai nau'o'in iri da yawa.
Schultz, a halin da ake ciki, ya sha nuna cewa ra'ayin Starbucks ya fito ne daga tafiya zuwa Italiya a 1983, kuma shi da kansa ya sami wahayi ta hanyar tafiya zuwa Italiya a irin wannan hanya.Hankali, eh, fiye da haka?Mu jira mu gani.
Abubuwa da yawa suna tafiya da kyau a Starbucks kwanan nan, kuma wannan ba sabon abu bane.Silsilar gidajen kofi ta fara kama hannun jarin kasuwa, kusan ita kadai ta samar da kasuwar ta, wacce ta zama masana’antar biliyoyin daloli.Matsalolinsa na gaba shine ya zama "wuri na uku" inda mutane za su iya zamantakewa a wajen aiki ko gida.Yanzu ya shiga mataki na gaba na ci gaba da aka mayar da hankali kan shekarun dijital, yana ba da ƙarin zaɓuɓɓukan siyayya masu dacewa da samfuran shirye-shiryen sha.
Dabarun masu ruwa da tsaki suna farawa tare da ƙarin zaɓuɓɓukan odar dijital iri-iri, suna matsawa zuwa tsarin kantin dijital, gami da shagunan ɗauka, da ƙarin haɓakawa ga kayan aiki don sabis mai sauri.Ƙaddamar da layin shaye-shaye daban-daban ya yi daidai da sabon juyi na Starbucks.
Schultz na iya zama mutumin da ya dace don wannan sabon sauyi, amma a ranar 1 ga Afrilu zai mika ragamar shugabancin shugaban ga Laxman Narasimhan.Lux ya kasance "sabon Shugaba" tun watan Oktoba, a cewar Schultz, kuma ya yi shuru cikin 'yan watannin farko na aikin.Haɗu da Starbucks.Schultz yana shirin zuwa mataki na gaba, kuma za mu fara sanin sabon babban gudanarwa kafin kiran samun kuɗi na gaba.
Masu hannun jari yakamata su kasance koyaushe suna lura da sabbin kayayyaki da sanarwar kamfani, musamman lokacin da gudanarwa ke ganin su a matsayin babban abu na gaba.A kallo na farko, wannan yana nuna mana inda kamfanin ya dosa a cikin aikin sake ƙirƙira.Wannan yana da mahimmanci a fahimta a matsayin mai hannun jari ko lokacin la'akari da siyan hannun jari.Amma ko da ba tare da wasu manyan canje-canje ba, masu saka hannun jari na iya jin kwarin gwiwa game da damar Starbucks.
Ainihin, ina ganin wannan a matsayin kyakkyawan motsi yayin da yake gaya wa masu zuba jari cewa yana shirye ya yi tunani a waje da akwatin kuma ya dauki kasada tare da wani abu m.Komawa ga ra'ayin cewa babu wani kamfani mai nasara da ke kan gadonsa, yana gaya mana cewa duk da girmansa da tarihinsa, Starbucks har yanzu yana mai da hankali kan haɓakawa da haɓakawa.Ba tare da la'akari da sakamakon fitowar ba, na yaba wa Starbucks don haɓaka wasan su.
Jennifer Cybil ba ta da matsayi a cikin kowane hannun jari da aka ambata a sama.Motley Fool yana da matsayi a Starbucks kuma yana ba da shawarar shi.Motley Fool yana ba da shawarar RH kuma yana ba da shawarar masu zuwa: Starbucks Afrilu 2023 $100 gajeriyar zaɓin kira.Motley Fool yana da manufar bayyanawa.
*Matsakaicin kuɗin shiga ga duk masu neman tun daga halitta.Farashin da ke ƙasa da yawan amfanin ƙasa sun dogara ne akan farashin rufewa na ranar ciniki da ta gabata.
Zuba jari mafi kyau tare da Motley Fool.Samu shawarwarin hannun jari, shawarwarin fayil da ƙari tare da ƙimar ƙimar Motley Fool.
Lokacin aikawa: Yuli-06-2023
